
Apple is getting ready to launch the iPhone 17 this fall, probably in September 2025. While we can expect some performance upgrades, it’s the new look that’s really catching people’s attention.
According to trusted insider Majin Bu, Apple is currently testing out two eye-catching color options: purple and green. Both colors are in the running, but purple seems to be leading the pack, as reported by the Hindustan Times. If they go with purple, it’s expected to be brighter and more vibrant than the darker shades seen in previous models like the iPhone 14 and 14 Pro.
Green is still a contender, too. Apple has a long-standing practice of carefully testing potential finishes before they hit the market, making sure each color resonates well with customers around the world. This isn’t just about looks; color can significantly influence a product’s success, especially for first-time buyers.
In addition to the new colors, the iPhone 17 is rumored to feature some subtle design tweaks that will refresh the overall look of the base model. Apple is said to be enhancing the feel and appearance of the device while staying true to its iconic design style.
And it’s not just the standard model that’s getting a makeover. Apple is expected to introduce a wider iPhone 17 lineup, which will include the iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max. This expanded range reflects Apple’s strategy to cater to various user preferences, from minimalists to power users, with customized features, sizes, and price points.
Although we’re still a few months away from the official announcement, everything points to another sleek and impactful launch. The iPhone 17 might not completely change the game, but its fresh color options and lineup updates could be just what’s needed to reignite interest, especially among those looking for something that feels both familiar and new.